Saturday, March 26, 2011

8 Key Success Online Store Manage

From a successful seminar on integrating online and offline business, Mr. Lutfi Nukman an online business experts presenting on keys to success in online business, more specifically business through online stores . That there are 8 keys to success are:
  1. Location: the point is the location of the website online stores , our location here is the domain name we use to shop online we, for example tokobaju.com, jualcelana.com. Name of the location or domain name is sebainya consist of 1 or 2 words and easy to remember, then avoid using the - sign (dust), so if it consists of 2 words then you should be connected, like who has exemplified. In addition, you should use the domain. Com or. Co.id because it will be more memorable and popular.


  2. Amanah / Trust: The product should appear as good as possible for buyers interested in this product photos are posted so determine. Then if the buyer received the goods then replace it with a new one, also the buyer may exchange if the goods are not in accordance with the desired, as long as the condition of the goods amsih intact.
  3. Lifestyles Online: at least we connect to the internet for 2 hours a day, have a twitter account, FB, e-mail, IM.
  4. Payment: for payment is usually done by bank transfer (45%) and pay the place / COD by 45%.
  5. Packaging + Distribution: how packaging should be attractive and not perfunctory.
  6. Online Presence / Online Store: looks to be good and interesting.
  7. e-MarketPlace: utilizing e-MarketPlace for displaying goods, wares Leave you there to be more known.
  8. Online Marketing: a process that consists of attract (to attract visitors), Engage (visitors want to open many pages in our online store), Retain, Learn and Relate.
To mencapak success in running these online stores then we must run all the process from point 1 to point 8 and there should not be missed.
(Want to go shopping wedding gift www.kinanthisouvenir.com )

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